About Mr Kipling 8 French Fancies
About Mr Kipling 8 French Fancies
Ingredients, Nutrition & Storage
IngredientsIngrédients
AllergensAllergènes
Contains: Wheat, Gluten, Egg, Milk, Soya.
May contain: Nuts.
Contient : Blé, Gluten, Œufs, Lait, Soya.
Peut contenir : Noix.
StorageConservation
Frequently asked questions about Mr Kipling 8 French Fancies
More about Mr Kipling 8 French Fancies
Additional Information
Packaging Accuracy. We keep product information as accurate and up to date as possible. Manufacturers sometimes change packaging, ingredients, nutritional information, allergen advice, pack sizes or branding without notice, so the product you receive may look slightly different from the images shown. If you have a question about ingredients or allergens before ordering, please get in touch and we will gladly check for you.
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The story of Mr Kipling 8 French Fancies
Eight little cakes that have been around since the start
French Fancies were not added to the Mr Kipling range once it became successful. They were part of the original twenty products launched in May 1967, which means they have been sitting in their pastel-coloured rows, waiting to be chosen, for as long as the brand has existed. That is a reasonably good innings for a small square cake with a fondant hat.
Read the full story
A fictional baker from a very real flour dynasty
The company behind Mr Kipling traces back to Joseph Rank, who started a flour milling business in Hull in 1875, renting a small windmill and building from there. That business eventually became Rank Hovis McDougall, which by the 1960s had the bakery capacity and the ambition to do something more interesting with it. The result was Mr Kipling, a brand created to sell packaged cakes of independent-bakery quality through supermarkets. The name was invented for marketing purposes entirely. No Mr Kipling ever existed, which is either reassuring or mildly unsettling depending on how attached you were to the idea of him.
Carlton, South Yorkshire, and twenty products on a shelf
Production was handled by Manor Bakeries Ltd, an RHM subsidiary, and the factory outside Carlton in South Yorkshire has been central to Mr Kipling ever since. The brand launched into a Britain where most people still bought cakes from their local baker, which is exactly the gap it was designed to fill. Twenty products, boxed up neatly, and ready for the supermarket age. The television ads, with actor James Hayter quietly insisting these were exceedingly good cakes, did the rest.
From the largest cake maker in Britain to a box in your freezer
By 1976 Mr Kipling had become the UK's largest cake manufacturer, a position it has held since. Rank Hovis McDougall was acquired by Premier Foods in 2007, and that is who owns the brand now. The Carlton factory is still there, still making cakes, and the French Fancies are still in the range. When Mr Kipling updated its packaging for North American and Australian markets in 2018, the familiar box changed slightly, but the contents did not need to.
What British people actually remember about French Fancies
There is something about the format of a French Fancy that lodged itself firmly in British memory. They came out at birthday parties and family teas and the occasional Tuesday afternoon when someone had been to the shops. The three colours mattered. Choosing the pink one first was practically a social position. They were not grand cakes. They were the kind of thing that appeared without much ceremony and disappeared at roughly the same rate.
Finding them in Halifax rather than a British corner shop
For British expats in Canada, a box of French Fancies sits somewhere between convenience and sentiment, which is an unusual place for a fondant-covered sponge to occupy. They are available here from The Great British Shop, which is as good a place as any to pick up something you did not realise you missed until you saw it.