M&S Blueberry Wheats Cereal - 500g

M&S own-label food has a loyal following in Britain that borders on the devotional. People will argue about which shop does the best sandwich, but the M&S breakfast shelf has its regulars, and they do not like their routine being messed with.

In Canada, the problem is simple: there is no M&S food hall at the end of the road. So the blueberry box becomes the thing you pack in a suitcase after a trip home, or the thing you search for when the suitcase supply runs out in about a week.

It comes in a 500g box that sits happily in the cupboard. Roll the bag down, clip it, and it will be ready for tomorrow. Most people have it in a bowl with cold milk; plenty eat a handful dry straight from the box while pretending they are just checking it.

It goes nicely alongside the rest of a British breakfast cupboard: a box of proper tea, a jar of marmalade for the toast round, and whatever other M&S bits you have been missing since you moved.